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Technology Hologram security patch serialized: MediTag
 
Protection strategy Product authentication
Product identification
Type Overt feature
Traceability technology
System Optically Variable Device
Medium Secondary packaging
Authentication/Identificaton Authentication and Identification
Traceability Yes
Cost Price on request
Required equipment Meditag + decoder
Vertification level User;
Pharmacist
N.B. All products registered with the Malaysia Drug Control Authority (DCA), including traditional
medicines and health supplements are required to bear the Meditag device
Description MediTag is a serialized hologram developed in Malaysia. The hologram can be checked in pharmacy by the patient itself (or the pharmacist) with a decoder. Two types of decoder exist to verify the authenticity of the holographic labels : a “card” with a special filter available in pharmacy, and an application for smartphone. The app is called MediTag Checker, it provides a 3D gyroscopic enhanced reality representation of the holographic label. The label can be seen under various angles to help the verification of authenticity process.
 
Strengths User verifiable;
Identification possible with the serialized number;
Easier to determine the authenticity of the hologram for the patient with the decoder;
 
Limitations Do not guarantee product integrity or tamper evidence used by itself: pack can be refilled and reused;
Only the authenticity of the hologram is verified by the patient;
Hologram can be copied or imitated (high level of counterfeiting thanks to the decoder);
 
  Links:http://fr.appszoom.com/android_applications/tools/meditag-checker_fuglm.html

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